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What We Stand For

What We Stand For

On the eve of moving my family to Miami until June, somewhat spur of the moment, a text from a girlfriend reminded me that 10 years ago to the day I left New York City to embark upon The Freedom Tour.

It also reminded me that I’ve been writing here in this space every week (with the exception of a couple maternity leaves and planned holidays) for what will be 11 years in April. (Here’s where it started.)

I’m a nostalgic person on an average day, and in moments like this it’s like I can literally feel time contracting and expanding around me simultaneously.

Over the past 72 hours since the aforementioned text, I’ve found myself staring wistfully at the horizon or the wall, in awe of the weirdness of time.

I feel like I’m both exactly the same as the young woman who started a blog on a whim and like I’m from a different planet than her.

I still crave space to say the things I want to say beyond the confines of what’s expected, “practical,” or “strategic.”

But, unlike the woman who started writing here 11 years ago, I crave space that’s just for me and my family in a way I could have never imagined as a single twenty-something with nary a responsibility or dependent to her name.

One of the ways I’ve been claiming the space is by radically changing my relationship to social media.

Another is something really exciting we’re working on behind the scenes here in our business ecosystem that will be revealed layer by layer between now and the end of March.

I can’t give you the details yet, but here’s what I can tell you:

It’s all about harnessing the power of nature to achieve more by doing less and revolutionizing your business by revolutionizing the way you work.

(Make sure you’re on our list so you don’t miss out on the journey to the big reveal and the nuggets and opportunities for you we’ll share along the way.)

Some things are going to be changing around here to better support you to grow your business while doing less.

So, I figured now was a good time to update you on what we stand for around here to help you determine if you want to stick around as we enter a new chapter:

There’s so much more that could be shared about each of these, but for today I’m sticking with bullets and aiming for elegance (knowing that in the weeks to come there will be a curated series of touch points where you can dive deeper into the ones that resonate):

I’m SO excited about what we’re working on for you with these as our foundation.

Whether you’ve been around for 11 years or 11 days, I’m so honored to be here together.

There’s so much good stuff to come.

Now I’d love to hear from you! What matters most to you? What do you stand for? Which of the things I shared here that we stand for resonate with you the most? Leave a comment and let us know!

  • Dear Kate,
    My name is Simona. I live in Italy, in Tuscany.
    As I write, your book, Money a love story, is here next to me.
    I have never stopped reading since I bought it.
    I used to spend more than I earned. Now I don’t do it anymore.
    I can also save. Little, not as much as I would like but I do.
    And it’s already a good start for me.
    I would like to teach others what I have learned. How can I do ?
    I would like to improve my relationship with money more and more. How can I do ?
    Best regards,
    Simona Genovali

    • Kate Northrup says:

      Thank you for being here, Simona, and for sharing your powerful results. YES! Please share the book with whoever you like and I would also recommend The Abundance Book!

  • Sheila Botelho says:

    I’m here for all of it! My top fav: We really care.

    They entire list is summed up in the caring. About others, our world, and ourselves. May it be so.

  • Jenelle L Harden says:

    I am really drawn to your work and it resonates with me so much but I’m not an entrepreneur and really don’t want to be one at this point. I work as a school social worker and I have a lot of freedom in the kind of work I do with kids, the type of projects I take on, etc and I have a great work-life balance working a 7 hour day and having 13 weeks off each year. I’m wondering if your programs are just for entrepreneurs or of it could fit for someone like me. Thanks!

    • Kate Northrup says:

      Jenelle – I’m so glad you’re resonating with what we’re putting out into the world! Right now Origin is definitely geared for entrepreneurs and so is Make Time For Business but the Do Less planner and The Money Love Course are for anyone! And stick around because you never know what we might make that’s more applicable to you!

  • Jamie Ehrenthal says:

    This is exactly what I needed today! You’re the best Kate!

  • Lori says:


    Well thought out! Something for everyone. I have enjoyed following you and appreciate your sharing your life in the way you do. Melt into the warmth and new experience of your move. Give to yourself daily as you encourage us all to do the same. Have the best time with your family.
    Sending love and Wishes for heath to you all.

  • Julie Boyer says:

    Hi Kate! I may have been here right from the start (or close to it!). The first time I met you was in Toronto at Leanne’s event and I think you were just finishing your freedom tour. One of my fondest memories of you is when we ended up sitting together (with Mike) on the way to SLC. That was the year your first book launched (mine too!). I’ve loved this newsletter and blog to stay in touch after so many years xoxo

  • Nicole Weber says:

    Looking forward to what’s around the corner !

  • Carin says:

    I believe if we teach a woman (girl) to embrace a deeper understanding of her cycle and align with what is going on within her, her life will be easier and she will be more successful in everything she does. She will also be more accepting of herself. I am committed to sharing this knowledge with others.

    Oh, and rest is productive! YES!

  • Idara says:

    I stand for personal and creative freedom and your stance re: challenging the status quo resonates with me!

  • Kris Gibbs says:

    Love and live your messages- “rest is productive! And “ Do Less!”
    Thanks for all that you do !!

  • Sharon Swyer says:

    Your words are beautiful… I’ve been here a while and dip in and out to be honest, but you always inspire and keep me coming back <3
    All Love.

    • Kate Northrup says:

      Thanks Sharon…like anything else, this space is cyclical. You’re so welcome anytime you dip in!

  • Narayani says:

    Yes! YNature is our greatest teacher!

    This is foundation for everything I do and understanding energy and why things flow and why they don’t. Even humans are natural beings.

    You inspire me. and I’m Grateful that I found you and excited to see what you are creating and what emerges in the spring 🦚🙏💕🌙

    Thank YOU!

  • Rebecca says:

    This really touched me: “Our value is inherent (that means yours is, too) and we have nothing to prove.”

    In the thin air of these pandemic times (and everything else), that statement served as a welcome contradiction to an internalized habit of measuring my worth by what I produce.

    Thanks for this new bullet pointed list. It all resonates with me.

  • Nadina says:

    I’ve cried reading this text. It resonates deeply with my soul. And I need all of that so, so much.

    I have an ambicious business plan for 2021, but I feel already drain. I do not want to leave my life over videos and social media post and at the same time I understand the efficacy of these spaces.

    I find myself confused yet inspired.

    What a complex times we are living now.

    Big hug Kate

    • Kate Northrup says:

      Aaaah Nadina…you’ve pinpointed the conundrum with online business so beautifully here. I think you’re going to love the things we’re rolling out in the months to come!

  • Christine Myers says:

    From Glennon Doyle: Model not martyr–this is what I repeat to myself every time mom guilt creeps in.

    I am a spiritual being having a human experience.

    Internal wisdom trumps external wisdom.

    Now my favorite Do Less philosophies:
    Body first, business second.
    Rest is productive.
    We are cyclical beings.
    Diversity, equity and inclusion are the cornerstone of our communities.

  • Rather says:

    I’m so excited to hear what you’re working on! Also very excited to know that you’ll be here in FL for the spring. The warmth and humidity does wonders, and it just feels good to know you are so close. :) I love all of your bullet points and the one that first provoked a vocal resonance is that Nature has the best business plan – I can’t wait to hear what you have to say about this!

    • Kate Northrup says:

      So happy to be in the warm weather, too! And so excited to share what we’re cooking up for you!

  • I have followed your mom for years and then I discovered you about 8 years ago. I have been intrigued by your message and have enjoyed watching you marry, have a family, build a business. Most of your message is not relevant to my stage of life, I have adult kids, am self employed, and really, rarely do ‘too much’anymore. Yet I always find I learn from your holistic approach to life and it gives me things to ponder. I hope Mike heals well and you find health and happiness.

  • Genevieve says:

    Love this Kate! I’ve been here on the journey with you for the majority of the 11 years. These concepts you’ve presented feel so expansive. Excited to hear what you share next! x

  • My 12 year old daughter has been asking this question for years “what should we do it if it’s not fun?” And I finally have some way of answering it thanks to you.
    Have fun in your new endeavour. Lots of love, blessing and light your way!

  • Maria-Theresa Sanchez says:

    Hi there!

    I am relatively new to this community but purchased your Do Less planner back over the summer and LOVE it.

    I actually live in Miami, so welcome! While I just moved here myself, my family has been living here for years so more than happy to give you any tips as you settle in :)

    What resonated the most with me from your latest post is that “The simplest, easiest, most pleasurable way is most often the best way.” I’ve been struggling with finding a job since graduating from my masters in July and know that I need to change my approach to one that is simple, easy, and gives me pleasure. I’m definitely going to write this on a sticky note as a reminder when the motivation wanes!

    Wishing you a smooth move and hope to see you around Miami one of these days xx

    • Kate Northrup says:

      Yay Maria…fellow Miami dweller! What I’m finding is that Miami is certainly guiding my way around what is pleasurable because the city is just so pleasurable!

  • Like Idara, one of my core beliefs is in the healing power of personal and creative freedom which I believe comes from and with personal responsibility. Also, all healing begins with self healing.

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